Page 15 - SAC-Gender-Responsive-Market-Analysis-Final-Report-July-19-2021 (1)
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4. Research

                     Product acceptance





      Based on detailed market mapping, stakeholder input and a data-based process, the final

      portfolio of selected products is listed below for each market. In each case, women farmers

      were asked whether they would be interested in participating in the supply chain. Across the

      board, acceptance was high. 83% of the selected products were attractive to >60% of farmers.


                JAMAICA                ST LUCIA                        SURINAME                   DOMINICA                  GUYANA

          Product       Acceptance     Product     Acceptance      Product     Acceptance    Product    Acceptance     Product    Acceptance
     Hot pepper (SB)       81%      Bell Pepper           93% Pepper              82%      Ginger              90% Pepper                96%
     Ginger                65%      Lettuce               84% Fresh cassava       80%      Parsley             90% Cucumber              85%
     Hot pepper (WIR)      63%      Sweet Potato          81% String beans        79%      Celery              88% Passion fruit         83%
     Goat                  61%      Dasheen               80% Okra                78%      Chives              87% Cherry                80%
     Tumeric               54%      Tomato                76% Eggplant            76%      Turmeric            78% Citrus                79%
                                    Cabbage               69% Kokori              58%      Tomato              77% Sweetcorn             73%
                                                               Acai               57%      Hot pepper          74% Sorrel                70%
            Poor existing                                                                  Onion               66% Carambola             67%
            product                                 Positive for
            knowledge a                             indigenous areas.                      Irish potato        61% Cabbage               62%
            key driver of                           Limited product                     Access to sufficient        Cauliflower          58%
            rejection.                                                                                              Guava                58%
                                                    knowledge                           land is a key barrier       Mangoes              56%
                                                    outside these.                      to fruit planting.
                                                                                                                    Pineapples           49%




    Sustainable Agriculture in the Caribbean (SAC) Project

                                                                        Slide 15
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